Prof. Dr. Görsev Yener

Izmir University of Economics, Faculty of Medicine
Department of Neurology
Izmir University of Economics, Faculty of Medicine
Department of Neurology
Professore Ordinario di Psicologia dei Consumi e Neuromarketing
Coordinatore Centro di Ricerca di Neuromareting “Behavior and Brain Lab”
Universita IULM
Bolu Abant İzzet Baysal University
Electrical-Electrical Engineering Department
Bursa Technical University
Department of Mechatronic Engineering
Biomedical optics, a multidisciplinary field at the intersection of engineering, physics, and medicine, has emerged as a cornerstone of modern healthcare. This cutting-edge discipline leverages the unique properties of light to drive transformative advancements across various domains of healthcare, including…
The notion of digital twins in healthcare refers to a virtual model that accurately reflects the physical reality of a patient or a system. In recent years, computational tools associated with digital twins have become an integral part of biomedical…
The use of robotics in healthcare is at the forefront of the digital revolution. Robotics promises to improve accuracy, speed up procedures and push the boundaries of what is possible in medicine, becoming a valuable tool for medical professionals. Robotics…
Artificial intelligence (AI) techniques such as machine learning and deep learning, which can handle vast volumes of complex data, have a substantial impact on real-world problem solving. Artificial intelligence has also been used successfully in biomedical applications.
Consumer neuroscience or neuromarketing is a field of study concerning the application of neuroscience methods to analyze and understand human behavior related to markets and marketing exchanges. First, it might seem strange that marketers would be interested in using neuroscience…